That said, at last week's American Meteorological Society's Summer Meeting in Norman the subject of clear warning communication was raised. Saturday, there was an example of how not to communicate the location of a flood threat.
Below is a statement pertaining to a flash flood warning for northern Dallas County. Yet, the statement talks about southern Dallas County. There is nothing in the informational part of the warning that clearly pertains to the stated area.
This inconsistent messaging occurs surprisingly often. It was a factor in the horrific death toll from the Joplin tornado. I suggest the National Weather Service pay closer attention to geographic consistency in its urgent storm warnings.

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